An assertion of consumer agency to demand answers about product origins, manufacturing practices, and labor conditions behind every purchase.
Sor Juana fought for her right to intellectual inquiry despite institutional opposition; similarly, ethical consumers must claim the right to question supply chains and corporate practices. This concept reframes consumption as an arena of justice where asking difficult questions is not merely permitted but necessary. It means demanding transparency from brands, seeking certifications and third-party verification, and refusing to accept 'we don't know' as an answer from companies. Sor Juana's legacy teaches that ignorance can be imposed as a tool of control—in her case, intellectual suppression, and in ours, strategic opacity about production. By exercising our right to question, we participate in systems accountability. This transforms ethical consumption from passive preference for 'good' products into active interrogation that holds power structures responsible and insists on the dignity and rights of those whose labor enables our consumption.
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