My business partner and I opened our restaurant eight months ago and we're bleeding money but we keep telling each other and our staff that things are turning around when we both know they're not. We've stopped looking at the real numbers together and started having these surface-level check-ins where we just reassure each other instead of facing what's actually happening.
More people experience this than they realize.
You and your partner keep reassuring each other instead of admitting the business is failing.
“Where Are You with Consumer — Restaurant & Food Service?”
If this sounds familiar, the Library can help you find the bigger picture.