LibraryScenariosWhen business partners grow in different directions
Scenario

When business partners grow in different directions

My business partner and I started this company because we shared the same vision, but somewhere along the way we've both changed and neither of us wants to admit that what we want now is completely different. We keep having strategy meetings where we talk around the real issue because saying it out loud feels like admitting failure.

Aurelius
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More people experience this than they realize.

What we've seen

You and your partner want different things now, but neither of you will admit it.

Ideas that help explain it
Worth thinking about

“Where Are You with Product?”

If this sounds familiar, the Library can help you find the bigger picture.