My CMO and I fundamentally disagree about whether our rebrand is diluting what made us successful in the first place and we keep having the same circular conversations where neither of us will admit we might be wrong. We're three months into execution and I can see our team picking sides and I don't know how to get us back to making decisions based on what's actually working rather than who's idea it was originally.
More people experience this than they realize.
Two leaders are stuck in ego-driven disagreement while their team fragments around competing visions.
“Where Are You with Marketing?”
Peri can explain why this happens, help you decide if this is the right situation for you, and point toward the right journey or coach.
If this sounds familiar, the Library can help you find the bigger picture.