LibraryScenariosWhen co-founders avoid financial reality to preserve partnership momentum
Scenario

When co-founders avoid financial reality to preserve partnership momentum

My co-founder and I have been bootstrapping for eighteen months and we're both burning through our savings but we keep telling each other and everyone else that we're 'almost there' with revenue. We've stopped sharing our real financial situations with each other because we're afraid if one of us admits we can't keep going, it gives the other person permission to quit.

Aurelius
Online
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More people experience this than they realize.

What we've seen

You and your cofounder are both going broke but keep pretending you're almost there.

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