My co-founder and I have been through two failed pivots and we're considering a third, but we haven't talked about whether the problem is our ideas or our execution or our partnership itself. We just keep assuming the next direction will work without examining what keeps going wrong.
More people experience this than they realize.
You and your co-founder keep trying new ideas without asking whether the real problem is the two of you.
“Where Are You with Product?”
If this sounds familiar, the Library can help you find the bigger picture.