LibraryScenariosWhen co-founders realize they're building toward different visions
Scenario

When co-founders realize they're building toward different visions

My co-founder and I started this company because we believed the same things but somewhere along the way we started optimizing for different metrics and now we're building a product that neither of us would have wanted when we started. We keep having strategy meetings where we talk past each other but neither of us wants to admit we might want different things now.

Aurelius
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More people experience this than they realize.

What we've seen

You and your partner want different things now, but saying so could break the company.

Ideas that help explain it
Worth thinking about

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If this sounds familiar, the Library can help you find the bigger picture.