LibraryScenariosHow to communicate realistic timelines under pressure to oversell
Scenario

How to communicate realistic timelines under pressure to oversell

I am supposed to present our drug development timeline to investors tomorrow but I know we are at least two years behind schedule and my CEO told me to be optimistic about the projections.

Aurelius
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More people experience this than they realize.

What we've seen

You're expected to sugarcoat a delayed timeline to investors, and it goes against the truth.

Ideas that help explain it
Worth thinking about

“Where Are You with Science — Biotech & Pharmaceutical R&D?”

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