LibraryScenariosWhy profit motives conflict with customer advocacy in banking
Scenario

Why profit motives conflict with customer advocacy in banking

My manager told me to stop asking customers if they really need overdraft protection because it reduces revenue.

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More people experience this than they realize.

What we've seen

Your boss told you to stop helping customers because it cuts into profits.

Ideas that help explain it
Worth thinking about

“Where Are You with Financial Services — Banking & Credit?”

If this sounds familiar, the Library can help you find the bigger picture.