I handle my accounts fine, orders in, problems solved, everyone satisfied. But it all stays transactional, one deal and then the next, and I don't know how to turn any of it into a real relationship that lasts. The clients like the service and none of them really know me.
More people experience this than they realize.
You can service accounts but can't turn transactions into lasting relationships.
If this sounds familiar, the Library can help you find the bigger picture.