LibraryScenariosWhen optimizing the sale starts to feel like tricking the customer
Scenario

When optimizing the sale starts to feel like tricking the customer

I am good at this. I know exactly which countdown timer and which only-two-left banner squeezes out the extra sale. But lately, watching people click buy under a little fake pressure I built, I feel the gap between helping them and tricking them. I am serving the numbers, and I am not always sure I am serving the person.

Aurelius
Online
The coach is replying

More people experience this than they realize.

What we've seen

You are skilled at nudging people to buy and unsure where helping ends and manipulating begins.

If this sounds familiar, the Library can help you find the bigger picture.