I'm the finance person on our raise, and I've built the model the investors will pick apart. The numbers are solid, but tying them to a story that makes someone believe in us is where I keep stumbling. An investor asked why our growth holds up and I had the data but not the answer.
More people experience this than they realize.
You can build the fundraising numbers, but tying them to a story investors trust is hard.
If this sounds familiar, the Library can help you find the bigger picture.