LibraryScenariosWhen you keep giving away value just to keep a deal alive
Scenario

When you keep giving away value just to keep a deal alive

The buyer went quiet after I said the number, and I felt the old itch to fill the silence with a discount. I held, barely. But then he asked for free onboarding and support thrown in, and I gave it away without getting a thing back. I know I'm supposed to trade, not just give, and in the moment I keep folding.

Aurelius
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More people experience this than they realize.

What we've seen

You can hold your price for a moment, but you keep giving things away without getting anything back.

If this sounds familiar, the Library can help you find the bigger picture.