I post something new almost every week, and people even seem to like it. But when my boss asks how any of it connects to a plan or brings in customers, I go quiet. I'm busy making things, and I still can't say if any of it actually moves the business.
More people experience this than they realize.
You keep making content but can't tie it to a plan or to real growth.
If this sounds familiar, the Library can help you find the bigger picture.