I can measure the real carbon of just about any company you put in front of me. What wears me down is watching those honest numbers get dressed up for a report, trimmed and reframed until they say something flattering. I did the truthful work, and then I watch it become a good look.
More people experience this than they realize.
You can measure carbon honestly, and it tires you to see the truth spun.
If this sounds familiar, the Library can help you find the bigger picture.