LibraryScenariosWhen Traditional Skills Meet Digital Demands
Scenario

When Traditional Skills Meet Digital Demands

My handmade jewelry business does well at craft fairs but online sales are terrible and I do not understand social media marketing at all.

Hypatia
Online
The coach is replying

More people experience this than they realize.

What we've seen

The gap between craft mastery and digital marketing creates barriers for artisans trying to reach broader markets in an increasingly online world.

Ideas that help explain it
Worth thinking about

“Where Are You with Side Hustles & Freelancing?”

If this sounds familiar, the Library can help you find the bigger picture.