Periagoge
Scenario

When business partners disagree about authenticity and vulnerability on social media

My business partner and I run a wellness brand and we've been getting pushback for not being 'authentic' enough on social media, but we have completely different comfort levels with sharing personal struggles and vulnerable moments online. She thinks we need to open up more to build trust with our audience, and I feel like we're already performing intimacy in ways that make me uncomfortable.

More people experience this than they realize.

What we've seen

Two people are navigating the tension between commercial authenticity demands and personal boundaries in their shared online presence.

Your guide for this
Juana
Juana works with people navigating exactly this kind of situation.
Ideas that help explain it
Worth thinking about

“Where Are You with Identity and social media performance?”

Peri

Peri can explain why this happens, help you decide if this is the right situation for you, and point toward the right journey or coach.

If this sounds familiar, the Library can help you find the bigger picture.