LibraryScenariosHow to address invisible labor in business partnerships
Scenario

How to address invisible labor in business partnerships

My business partner handles all our client-facing work because they're more comfortable with sales but I'm starting to realize this means I'm invisible to our clients and it's affecting how people see my contributions to the business. We've never talked about how this arrangement actually works for both of us.

Juana
Online
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More people experience this than they realize.

What we've seen

An unexamined division of labor has created an imbalance in visibility and recognition that affects both the business dynamic and the partnership itself.

Ideas that help explain it
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