LibraryScenariosWhen activist groups struggle with social media representation and emerging hierarchies
Scenario

When activist groups struggle with social media representation and emerging hierarchies

Our activist collective has been trying to build our social media presence to amplify our message, but we keep getting into conflicts about who gets to post, whose voice represents us, and whether some members are becoming too much of the 'face' of our movement. People are starting to build their own followings and it's creating weird hierarchies that go against everything we say we believe in.

Juana
Online
The coach is replying

More people experience this than they realize.

What we've seen

A collective is grappling with how individual visibility and platform-building disrupts their stated values of shared leadership and equality.

Ideas that help explain it
Worth thinking about

“Where Are You with Identity and social media performance?”

If this sounds familiar, the Library can help you find the bigger picture.