LibraryScenariosWhy social media engagement affects real friendships
Scenario

Why social media engagement affects real friendships

My best friend never likes or comments on my posts anymore but she is active on everyone else's and I am reading too much into this or is our friendship actually dying.

Juana
Online
The coach is replying

More people experience this than they realize.

What we've seen

Digital interaction patterns are becoming proxies for emotional intimacy in ways that distort actual relational dynamics.

Ideas that help explain it
Worth thinking about

“Where Are You with Identity and social media performance?”

If this sounds familiar, the Library can help you find the bigger picture.