LibraryScenariosWhen business partners disagree on values versus growth
Scenario

When business partners disagree on values versus growth

My business partner and I launched this app because we both care about mental health, but she wants to prioritize user growth and I want to prioritize user safety, and every product decision has become a referendum on whether we're selling out or being naive.

Mura
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The coach is replying

More people experience this than they realize.

What we've seen

Shared mission can fracture when partners must choose between competing definitions of success.

Ideas that help explain it
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