LibraryScenariosWhen business partners discover conflicting visions of success
Scenario

When business partners discover conflicting visions of success

My co-founder and I have been building this app for three years and we've never explicitly discussed what success looks like to each of us and now we're getting acquisition offers and realizing we want completely different outcomes. Every conversation about the future feels like we're negotiating a divorce we didn't know we were heading toward.

Mura
Online
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More people experience this than they realize.

What we've seen

Assumptions about shared goals have carried the partnership past the point where fundamental misalignment can be easily addressed.

Ideas that help explain it
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