LibraryScenariosWhen creative collectives compromise their edge for commercial viability
Scenario

When creative collectives compromise their edge for commercial viability

Our theater company used to make work that felt dangerous and necessary, but as we've become more established, we're unconsciously self-censoring and making choices based on what we think audiences expect from us. We're becoming successful at something we never intended to create.

Mura
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The coach is replying

More people experience this than they realize.

What we've seen

The seductive gravity of audience expectations slowly corrupts the radical impulse that originally animated collaborative creation.

Ideas that help explain it
Worth thinking about

“Where Are You with Fiction and storytelling — craft fundamentals?”

If this sounds familiar, the Library can help you find the bigger picture.