LibraryScenariosHow experimental approaches can be seen as cultural alienation
Scenario

How experimental approaches can be seen as cultural alienation

I make music videos that blend Afrobeats with experimental visuals but people say the aesthetics are too weird for African audiences

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More people experience this than they realize.

What we've seen

The creator navigates the assumption that innovation necessarily distances work from its cultural roots.

Ideas that help explain it
Worth thinking about

“Where Are You with African aesthetics — across the continent?”

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