LibraryScenariosWhy fitness apps fail to create lasting behavior change
Scenario

Why fitness apps fail to create lasting behavior change

I download a new fitness app every month promising this time will be different but I never stick with any of them for more than two weeks.

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More people experience this than they realize.

What we've seen

The search for external motivation through technology avoids addressing the internal resistance to sustained commitment.

Ideas that help explain it
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