LibraryScenariosWhen scaling your business might destroy what makes it personally meaningful
Scenario

When scaling your business might destroy what makes it personally meaningful

I could expand my catering business and make real money but right now I know every client personally and cook for their most important moments and that intimacy feels more valuable than profit.

Rabia
Online
The coach is replying

More people experience this than they realize.

What we've seen

Growth opportunities threaten the relational depth that provides emotional satisfaction and sense of purpose in work.

Worth thinking about

“Where Are You with Small legacy vs. great legacy — do scale and ambition matter??”

If this sounds familiar, the Library can help you find the bigger picture.