LibraryScenariosHow to separate genuine giving from brand building
Scenario

How to separate genuine giving from brand building

My business partner wants our company logo on every charitable donation we make and I used to think it was smart marketing but now it feels gross

Rabia
Online
The coach is replying

More people experience this than they realize.

What we've seen

The intersection of commerce and compassion reveals uncomfortable truths about motivation.

Ideas that help explain it
Worth thinking about

“Where Are You with Legacy and ego — when legacy-building becomes narcissism?”

If this sounds familiar, the Library can help you find the bigger picture.