LibraryScenariosWhen business partners consider building gig economy platforms despite ethical concerns
Scenario

When business partners consider building gig economy platforms despite ethical concerns

My business partner thinks we should expand by creating a platform that connects gig workers with clients and taking a percentage but I'm uncomfortable with becoming part of the gig economy extraction machine even though the business model is proven and profitable. We both see the problems with platform capitalism but we also need to grow our business and this seems like the obvious path.

Zera
Online
The coach is replying

More people experience this than they realize.

What we've seen

Two people are weighing whether participating in platform capitalism is a necessary business evolution or a betrayal of their values about worker exploitation.

Ideas that help explain it
Worth thinking about

“Where Are You with The gig economy — structural view?”

If this sounds familiar, the Library can help you find the bigger picture.