LibraryScenariosHow opportunity excitement overrides financial prudence
Scenario

How opportunity excitement overrides financial prudence

I spent my emergency fund on a business opportunity that felt too good to pass up, and now I have no safety net and a failing venture.

Zera
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More people experience this than they realize.

What we've seen

The allure of potential upside can cause individuals to violate fundamental financial principles like maintaining emergency reserves.

Ideas that help explain it
Worth thinking about

“Where Are You with Behavioral economics — biases in financial decisions?”

If this sounds familiar, the Library can help you find the bigger picture.