We're raising our first money — how do we structure the ask?

You say you don't know how to pitch. That isn't true. You've told the story of your work a hundred times, to each other, late at night, for free. What you actually lack is agreement among yourselves about the terms. Money from friends, angels, or grants each wants something different — but all of them want the same proof: that you decided what you're doing with their money before you asked for it. A pitch that wanders isn't a confidence problem. It's an unmade decision, dressed up as a rehearsal. Fix the decision, not the delivery. Sit down together. Settle the number, the use, and the cost of taking it. Then go say it plainly. The room will feel your certainty before they hear your words.